Fideo: Hanfodion cyfryngau cymdeithasol

Mae Annie Andoh yn darparu rhagarweiniad i hanfodion datblygu strategaeth cyfryngau cymdeithasol a fydd yn helpu eich sefydliad i ffynnu ar lwyfannau cyfryngau cymdeithasol. Gydag astudiaethau achos am ysbrydoliaeth, mae Annie'n esbonio cryfderau'r prif lwyfannau - Facebook, Twitter ac Instagram - gan ddarparu cynghorion ac awgrymiadau i dyfu a denu eich cynulleidfa.

Mae'r adnodd hwn ar gael yn Saesneg a Chymraeg

Video: Social media essentials

Mae capsiynau caeëdig yn y recordiad yma, yn Gymraeg a Saesneg. Cliciwch ar symbol CC y capsiynau caeëdig ar y fideo isod a dethol eich dewis iaith. Mae’r recordiad hwn 70 munud o hyd.

Lawrlwythwch trawsgrifiad o gapsiynau Saesneg (ffeil Word 56kb).

Cafodd y fideo yma ei gynhyrchu yn rhan o’r Lab Treftadaeth Ddigidol ― rhaglen datblygu sgiliau digidol ar gyfer sefydliadau treftadaeth bach i ganolig eu maint yn y DU a’i ariannu gan Gronfa Dreftadaeth y Loteri Genedlaethol yn rhan o’r fenter Sgiliau Digidol ar gyfer Treftadaeth.

More help here

Group of people each holding and using their mobile phones

How social media can help me reach more visitors for my heritage organisation

This written resource by Trish Thomas will help you understand the best approaches to developing a social media strategy that can help you reach more people. It covers the following areas: how to define your audiences and their motivations; how to define channel objectives; how to use data to help you plan content; how to develop an effective posting plan and how to set targets and measure success.

A young couple stroll through a university college banquet hall

Ensuring safe and appropriate use of social media

Improper use of social media presents a risk to your organisation’s reputation. This resource shows you how to write a policy for staff and volunteers to maintain integrity and effectively build your online profile.

A person that appears to be a woman in focus is speaking into a microphone and wears a headset. In the foreground and slightly out of focus, a smartphone is recording her.

A guide to raising your profile on social media

You’ve put in the effort, you’ve made the brilliant social media content, but you’re not getting any more views or followers. What can you do? Let us provide you with the answers in this handy article.

Browse related resources by smart tags:

Audience development Digital engagement Facebook Instagram Twitter

Published: 2021

Resource type: Webinars and films

Except where noted and excluding company and organisation logos this work is shared under a Creative Commons Attribution 4.0 (CC BY 4.0) Licence

Please attribute as: "Video: Social media essentials (2022) by Annie Andoh supported by The National Lottery Heritage Fund, licensed under CC BY 4.0

More help here