Video: Social media essentials

Annie Andoh provides an introduction to the essentials of developing a social media strategy that will help your organisation flourish on various social media platforms. With case studies for inspiration, Annie explains the strengths of the main platforms — Facebook, Twitter and Instagram — providing tips and tricks for growing and engaging your audiences.

Hands hold a smart phone next to a cup of coffee andsomecarfting materials including a ball of string and some pine cones


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Digital Heritage Hub is managed by Arts Marketing Association (AMA) in partnership with The Heritage Digital Consortium and The University of Leeds. It has received Department for Digital, Culture, Media and Sport (DCMS) and National Lottery funding, distributed by The Heritage Fund as part of their Digital Skills for Heritage initiative. Digital Heritage Hub is free and answers small to medium sized heritage organisations most pressing and frequently asked digital questions.

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