Surprise me – digital heritage lab

Surprise me!

This is a free online resource collection for heritage professionals that brings the collective intelligence of the sector together in one place, by you, for you.

Resources

How a local museum used data and insights to develop a focused digital content plan
Image courtesy of Nuneaton Museum & Art Gallery ©
case-study

How a local museum used data and insights to develop a focused digital content plan

Digital fundraising ― getting started
Image by Austin Distel on Unsplash.
webinar

Digital fundraising ― getting started

Potter working on a pottery wheel.
Image courtesy of Jewish Museum London © Nam Tran, potter in residence, on the pottery wheel during Shaping Ceramics exhibition, 2017.
webinar

Working with digitised collections — the raw material

A Positive Post-Pandemic: More Engagement, Bigger Audiences, Better Accessibility
A memorial sculpture in Manchester dedicated to those that worked at Bradford Pit ― subject of one of Working Class Movement Library's online talks.
case-study

A Positive Post-Pandemic: More Engagement, Bigger Audiences, Better Accessibility

Looking down at a mobile phone and mug of coffee with a spoon in it
Photo by Nathan Dumlao on Unsplash.
webinar

How to create video content for your social media channels

black and brown typewriter
Photo by Andrew Seaman on Unsplash.
webinar

How to tell your organisation’s story if you don’t have a collection

Smart phone with social media icons
Photo by Rami Al-zayat on Unsplash.
webinar

How to plan a successful social media campaign

Telling your story effectively — the Case for Support
Photo by Clem Onojeghuo on Unsplash.
webinar

Telling your story effectively — the Case for Support

video camera with microphone attached with red background
Photo by Kushagra Kevat on Unsplash.
webinar

Webinar: Producing multimedia content on a budget

Image of a steam train No. 46203.
Image courtesy of Princess Royal Class Locomotive Trust ©
case-study

Using digital collections to educate, inform and motivate

Opened laptop with digital stats on the screen.
Photo by Path Digital on Unsplash.
webinar

Analytics — how to present your digital stats effectively

Person sitting in a theatre auditorium with laptop open
© AMA Digital Marketing Day 2019. Photo Lewis Roden.
webinar

Digital Audience Development

Using data to inform your fundraising
Photo by Carlos Muza on Unsplash.
webinar

Using data to inform your fundraising

How digital can support the volunteering journey
Image courtesy of Skylark IX Recovery Trust ©
webinar

How digital can support the volunteering journey

Image of a man building inside an boat hull
Image courtesy of Skylark IX Recovery Trust ©
case-study

How digital has helped the delivery of a community project ― Skylark IX’s digital story

Smart mobile phone with Facebook next to a laptop
Photo by Timothy Hales Bennett on Unsplash.
webinar

How to develop a digital engagement strategy that works for your organisation

Open laptop with Gmail icon in the top right hand corner
Photo by Stephen Phillips - Hostreviews.co.uk on Unsplash
webinar

Email automation — how to make your life easier

Banishing the backlog with digital volunteers
Image courtesy of Museum of East Anglian Life ©
webinar

Banishing the backlog with digital volunteers

Open laptop with user looking at screen.
Photo by Austin Distel on Unsplash.
webinar

Creating online content for fundraising

A young boy in a blue top and yellow hat uses a blue magnifying glass to look closer at a tea scale.
A young boy uses a magnifying glass to look closer at a tea scale. © Photo Steve Carse.
case-study

How the events of the past year gave a museum the opportunity to improve their digital foundations

Woman and man sitting in front of computer monitor
Photo by NESA by Makers on Unsplash.
webinar

Digital skills for fundraising

Email icon on a mobile phone
Photo by Brett Jordan on Unsplash
webinar

How to use emails more effectively — email marketing best practice

The Digital Heritage Lab is a project managed by the Arts Marketing Association (AMA) in partnership with Arts Fundraising & Philanthropy, One Further and the Collections Trust and funded by The National Lottery Heritage Fund as part of the Digital Skills for Heritage initiative. It is a free programme for small and medium sized heritage organisations seeking to develop their digital capabilities and capacity.