Lincoln Drill Hall is a thriving arts centre based in the heart of Lincoln servicing the city, county and beyond. In this case study, Gavin Street, Drill Hall’s Marketing Manager, desribes how the venue has recruited a team of volunteer village and community reps to help spread the word about Drill Hall in their village or … Read more
Orchestras Live is a national music charity that takes professional orchestras to rural venues to enable as many people as possible to experience live world class orchestral music. Each year they work with over 60 promoter partners, ranging from professionally run arts centres to voluntary music groups presenting music in community halls and churches. Based on Orchestras … Read more
Generator is recognised as the UK’s leading music development agency and, among other projects, it runs Mapped Out, a development programme for emerging live music promoters. Generator has set up a touring network and supports promoters with practical audience development and marketing. Bob Allan organises Generator’s programme of advice sessions, master classes, training courses, seminars, … Read more
Atlas Arts develops audiences for contemporary art in the Inner and Outer Hebrides with a team of just two people. Working without a venue, the artists Atlas Arts commission work in different ways but all of them make connections with the contemporary world around them, tapping into the unique qualities of the local, rural area. This … Read more
In this five minute video, marketers and managers from five small scale arts centres in Ireland talk to Heather Maitland about what they need from touring companies.
The Lancashire Witches 400 project explored the heritage of the Lancashire Witches and the 400th anniversary of their trial and execution, alongside the enduring theme of persecution today. A diverse, creative programme initiated by Green Close Studios, involved hundreds of people participating in free workshops, talks and exhibitions featuring work from schools and the local community. There have … Read more
This report looks at the Lullaby Concerts, a touring project which aims to bring inspirational first experiences of live orchestral music to young children, parents, and carers, particularly in underserved rural areas.
Derbyshire film provides an opportunity for rural Derbyshire communities to have the cinema brought to them via its portable equipment, in its first year they have sold over 3,000 tickets. We find out how the project works, the experience it provides for learning new skills in projection and liaising with film distributors and how audiences … Read more
Understanding and marketing to rural audiences for large- and middle-scale venues.