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Digital Lab. Theatre By The Lake. Vlog 1. Using live streaming to reach wider communities.

Digital Lab. Theatre By The Lake. Vlog 1. Using live streaming to reach wider communities.

By Rachel Swift
Meg Eyre

SUMMARY

The first Vlog by Rachel Swift (Head of Communications) and Meg Eyre (Marketing Manager) at Theatre by the Lake as part of their Fellowship at AMA Digital Lab.

In their first Vlog Meg and Rachael set the scene for their experiment that looks at using live streaming to reach wider communities. They ask themselves: who are they doing it for and why and are they doing it to broaden, deepen or diversify their audience?


Rachel Swift (Head of Communications) and Meg Eyre (Marketing Manager), Theatre by the Lake

     

Resource type: Articles | Published: 2020