1. Introduction

Heritage organisations are in the business of telling stories. And there is perhaps no better way to get your story out there than with a podcast. Podcasts are designed to be listened to at your own leisure, they provide ample space for an in-depth discussion online, and they can help you build a personal connection with your audience.

2. Podcast: How do I make a podcast on a shoestring?

Starting your own podcast might seem like a daunting prospect, but in this episode, we want to show you how easy it can be. Join Heritage Digital and three esteemed guests from the heritage sector as we discuss what you’ll need to get going on your podcast journey, including the ideas and the tech, and the questions you’ll need to ask yourself along the way.

For this conversation, we’re joined by Amy Sykes, Development and Digital Engagement Officer at Bodmin Keep; Daniel Watkins, State Rooms and Guides Manager at Alnwick Castle; and Michael Netter, Professional Services Officer at the Institute of Historic Building Conservation. You can find links to their own podcasts below, as well as all tools mentioned in the episode.

This podcast is 36 minutes long.

Download transcript of How do I make a podcast on a shoestring? podcast (Word file 28kb).

3. Resources

Tools for editing and recording

• Audacity
• GarageBand 
• ZenCastr

Sites to host your podcast

• BuzzSprout
• LibSyn
• Castos

Where to publish your podcast

• Apple Podcasts
• Spotify

Information on Google Ad Grants

• Charity Digital – Topics – What are Google Ad Grants?

Our hosts’ podcasts

• Bodmin Keep War Stories
• The Alnwick Castle Podcast
• IHBC@COP26

More help here

Video: How do I create great video content using my mobile phone?

In this video, we show heritage organisations how they can film videos using their mobile phones, including tips on lighting and sound.

 

How do I budget for content creation and sharing?

Content creation can be costly, whether you’re generating it internally or using external partners.  In this resource Laura Stanley looks at the ways small to medium-sized heritage organisations can budget for creating content and outline the costs of sharing it with your audience.

 

Using podcasts to engage with new audiences

St. Mellitus Organ Restoration Project is restoring a First World War Memorial organ in a church in Stroud Green, North London. In this case study Ranjit Atwal speaks to Emma Beck from the restoration project and Oonagh Gay, Chair of Islington Guided Walks, about a series of ‘podtours’ they have created. The ‘podtour’ is an audio walking tour exploring highlights of the local community’s musical heritage.

 

Except where noted and excluding company and organisation logos this work is shared under a Creative Commons Attribution 4.0 (CC BY 4.0) Licence

Please attribute as: "Podcast: How do I make a podcast on a shoestring? (2022) by Laura Stanley, Charity Digital supported by The National Lottery Heritage Fund, licensed under CC BY 4.0