Futuristic glowing brain connected to email, social media and idea icons representing AI tools used in modern marketing.
Online training

Essentials of AI for Marketing

A 9-week course for arts marketers to understand how to use AI safely, ethically and responsibly. Starts from 29 March.

Secure your place
Booking closes 18 March

Ideas for growing a Muslim audience for the arts

Ideas for growing a Muslim audience for the arts

By Naz Koser

SUMMARY

Naz Koser takes a look at growing a Muslim audience for the arts and how that could mean greater investment in the arts, increased audience attendance, better understanding of a community that often feels ghettoised, helping to dispel stereotypes and inspire a more creative society.

Our work engages many different Muslim communities from South Asia and the Middle East to Eastern Europe and parts of Africa – both established and newer communities. Sometimes it’s the only occasion where these groups come together and realise what they have in common. This is where Ulfah Arts makes its mark. By engaging audiences and developing artists we feel we are truly growing a new audience for the arts.

Resource type: Case studies | Published: 2013