This case study describes the ‘Arts on Prescription goes for a Walk’ programme – an innovative development of an already existing scheme. The project attracted ten adults suffering from a range of mental health issues who used natural materials found in a parkland to create temporary installations. You’ll find a description of the project, alongside key … Read more
This research report provides an evaluation of the work undertaken by a Creative People Disability Co-ordinator employed by Arts Council England. It evaluates the process of developing a series of six projects over the first year of a two year project. The work aimed to increase the ability of Creative People’s networks to respond, and … Read more
This report provides an overview of the learning points from the Enabling Cultural Diversity – Lancashire project. This initiative sought to develop and pilot relevant audience development activity with culturally diverse communities in Blackburn, Preston and East Lancashire. The objectives included auditing the culturally diverse arts activity in the area, creating information resources such as lists and … Read more
This practical toolkit represents a snapshot of the research and profile raising work undertaken by the English National Youth Arts Network. It demonstrates how the arts can be used as a tool to consult with young people; showcasing practical examples and case studies from the cultural sector. It also signposts other useful resources for youth … Read more
This series of five case studies demonstrate different possible approaches for increasing the diversity of your audience. From the Balti Bus project at the Lawrence Batley Theatre, through to The Ramayana at Royal National Theatre London, each project approach is outlined and its effectiveness evaluated.
This report details the outcomes of Mencap’s three consultations that took place between 2007 and 2009 aimed at discovering how people with a learning disability are engaged with the arts in England. They included young people with profound and multiple learning disabilities in the consultation and sought to cover as broad a geography and range … Read more
This research review brings together studies into the way young people access culture in a number of countries, including Young Tate in Liverpool or Hip Hop Academy Hamburg. Arts marketers will gain an overview of the different contexts for youth access. There is a summary of the main findings covering barriers such as financial, geographical … Read more
This long and honest report evaluates the experience of the NorDAF projects as part of New Audiences, looking at barriers to the arts for disabled people, with Theatre Royal Newcastle, Tyne and Wear Museums, Northern Gallery of Contemporary Arts, Northern Print Studios. This case study has lessons equally on how to set up and run … Read more
This investigation for English Heritage looked at what factors, such as health or access to transport, affect whether people are likely or not likely to visit heritage sites. Arts marketers and people looking to engage visitors with culture, especially outside urban locations, will learn which are the main motivating or limiting factors, including lack of … Read more
These guidelines from the Heritage Lottery Fund explain what audience development is, why it is important to them, and why arts and cultural organisations and the people marketing and fundraising for them should take full account of the HLF’s priorities on audience development. The Guidelines then cover topics such as who takes part and who … Read more