A living guide to the the top digital tools and apps developed as part of the AMA‘s MicroDigital programme. If you use a tool or app to support your digital marketing and engagement that’s not in the Guide do let us know. Updated October 2023 to include AI-driven tools.
In this session recorded at Digital Heritage Lab’s Digital Skills Day, Stephan Stockton MBE looks at how digital tools can help small to medium sized heritage organisations support the volunteering journey from recruitment and training through to ongoing management of volunteers.
Emails play an important role in digital marketing and email marketing platforms can help you make the most of this marketing tool. In this session recorded at Digital Heritage Lab’s Digital Skills Day, Paul Blundell will introduce you to a range of providers to show how email automation can make your working life easier and … Read more
Merrin Kalinowski, Museum Marketing Relationship Manager at Art Fund explains the benefits of their free ticketing system, Art Tickets. Built by museums, for museums the platform includes functionality for time ticketing, online events, membership and donations.
Lucy Jamieson, Head of Programme at the AMA talks to Podcast Producer, Hannah Hethmon, Better Lemon Creative Audio about using podcasts to connect with people’s stories. Including advice on planning, key tools and processes. One of a series of AMAculturehive podcasts commissioned for The Learning Lounge, AMA Arts Marketing Festival 2020.
Hannah Mason, Head of Social Entrepreneur Support, Creative United talks to Julianne McGraw, Communications Manger, Dig It! Scotland about taking Scotland’s digs digital and how they adapted their campaign strategy, including the web pages marketing, budget and social media activity to support archaeology groups across the country during lockdown.
Katie Cagney, Database & Research Manager at Tyne and Wear Archives and Museums, TWAM highlights three simple spreadsheet tricks that can help you get your data tidy. Plus best practices to help you create a data legacy for fundraising in your organisation.
In the first of a series of three articles, Elliot Mark Senior Copywriter at Ecommerce Platforms looks at why making better use of technology — specifically cloud technology — is the key to remote-working success.
What role does digital streaming have in the future asks Sharon Chou, South Bank Centre as part of her Fellowship at the Audience Diversity Academy
Freya Ruane, Marketing Coordinator at HdK Associates shares some suggestions and tips on how you can assess and improve your current email marketing campaigns. In the mass of marketing emails people receive on a daily basis, it’s important to ensure that your emails are the ones that reach out and engage audiences.