Template: Social media policy
A useful social media policy template devised by CharityComms, the membership network for communications professionals working in UK charities.
Resources tagged with
Podcast: Building a weird and wonderful career in museums
Sarah Creed, Senior Exhibitions Project Manager at the Design Museum in London talks about her work with diverse audiences across different institutions. She also digs into some of the weird and wonderful things museum people do. One of a series of podcasts with museum people by For Arts Sake.
Social media is changing and so should we
As the years have passed, working in social media has become more and more complex. Digital freelancer Rebecca Givens is here to tell you that, you can not – and should not – do it all.
7 must-know email marketing strategies for successful event promotion
Over 75% of event organizers say email marketing is their most effective strategy, with 45% of event tickets sold through email. Raj Marwal, Inbound Marketing Specialist at Branticles discusses the seven most effective email marketing strategies that will help you create a buzz for your event and get the word out effectively.
How to… create engaging, effective calls to action
In this practical ‘How To’ guide, Katie Parry from digital agency and arts sector specialists, Supercool, shares considerations, principles and practical tips to help you engage users on your website – and achieve business goals.
How to measure your PR campaign
In the first of a series of thought-provoking and practical guides, Head of Communications at Manchester’s multi-arts venue HOME, Kat Harrison-Dibbits outlines the steps needed to effectively measure your PR campaign.
Five tips to get the most from your in-house evaluation
Lorna Dennison, senior consultant, Morris Hargreaves McIntyre shows us some simple ways to stop evaluation just being a tick box exercise and turn it into rocket fuel for future improvement.
Segmentation: introducing Culture Segments
Culture Segments is a powerful psychographic segmentation tool developed by Morris Hargreaves McIntyre. It helps you better understand and engage with your attenders and non-attenders. It fuels the engagement strategies of hundreds of performing arts venues, zoos, galleries, museums and heritage organisations worldwide.
Podcast: Professor Jonathan Wilson – brand, Black Lives Matter, cancel culture and future trends
Hannah Mason, Head of Social Entrepreneur Support, Creative United talks to Professor of Brand Strategy and Culture, Jonathan Wilson about brand, Black Lives Matter, cancel culture and predictions for the future. One of a series of AMAculturehive podcasts commissioned for The Learning Lounge, AMA Arts Marketing Festival 2020.
