Resources tagged with regional



Jerusalem: Involving local participants to create a professional production

The Jerusalem Project saw The Common Players Theatre Company, in partnership with Exeter Northcott Theatre and local promoters, bring Jez Butterworth’s award winning play to the West Country on tour. This report explains the audition/casting process, the relationship with promoter partners, the make up of the audience and their reaction to the piece. In addition, … Read more

The role of arts participation in regional well being

This paper is a summary of key areas of interest from Julia Anwar McHenry’s research thesis ‘The Arts and Social Well-being in Rural Communities: A Qualitative and Quantitative Assessment in the Mid West Region of Western Australia’. Anwar McHenry’s thesis is the outcome of a research project on the role of the arts in the … Read more

How can a community based dance company be successful in the 21st century

In this white paper Ballet Memphis and National Arts Strategies (USA) share the findings of the initial stage of fact finding work that set out to ‘reinvent’ Ballet Memphis by ‘building bridges to new communities and planning a variety of sustainable scenarios for the future business model’.  It gives a fascinating insight into the questions … Read more

How to build a good relationship with the local press

Do you feel like you’re sending your press releases out into the void? Helen Nugent, former Times journalist and founding editor of cultural website Northern Soul, shares her secrets for building a more fruitful relationship with your local arts journalist.

How to effectively engage the school leaver/young student market

This non-arts case study demonstrates how to effectively engage the school leaver/young student market.  It tells the story of how in 2012 MediaCom Edinburgh and Teesside University set about to increase student admissions in the face of double digit declines across the competitive set (post-1992 universities in the north of England).  With Teesside University having … Read more

Pitching to the UK national press from the regions

Arts organisations located outside of London struggle to get their fair share of national press even before the news industry entered crisis mode. Now the latest round of belt tightening has seen travel budgets slashed and editorial cuts across the board. Don’t despair, says seasoned arts PR Catharine Braithwaite. With the right approach and some … Read more

Theatre reviews in the regions

A depth of knowledge and a genuine passion is essential for an informed review. This article discusses the relationship between theatres and arts critics in the regions from the reviewer’s perspective. It discusses the devaluing of star ratings to reviews and the role of the critic to enlighten, educate and entertain readers, whilst allowing them … Read more

Gallery research

Results of a pilot shared survey of galleries in the South East, South West, East, East Midlands, London and Wales. Visitors to galleries were asked questions about their age, locality, frequency of attendance, art specialism and art purchasing.