About CCV

About the partnership

The Centre for Cultural Value and the Arts Marketing Association’s knowledge hub, culturehive are working together to help create a better understanding of the differences that culture makes to people’s lives.


The partnership has led to the development of a new section of CultureHive. It includes resources on research, evaluation and critical reflection.

We want to help make academic research more relevant and accessible and to promote useful and rigorous approaches to evaluation and learning.  So if you’re thinking about how you can better evaluate the impact of your work, or how you can use research insights and critical reflection in your practice, our resources on cultural value are here to help.

We’re looking forward to working with you so as a sector we can better articulate and capture the differences culture makes.

Team of creative millennial coworkers collaborating in a startup brainstorming strategies

Latest resources

My essential reads: cultural value and evaluation
Fun Palaces 2019. Photo: Roswitha Chesher
Essential reads

My essential reads: cultural value and evaluation


Covid-19 Cultural Participation Monitor: December 2020
Photo: Vera Davidova, Unsplash

Covid-19 Cultural Participation Monitor: December 2020

Older woman in hat dancing
Dance to Health, Norwich. Photo: Camilla Greenwell
Case studies

Sharing learning: Aesop

Older female audience member in wheelchair dancing to music
Sinfonia Viva, Brentwood. Orchestras Live. Photo: Paul Starr, Essex County Council

Research digest: Culture on referral