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Developing audiences by bringing arts programming and arts marketing together

Jo Taylor, then Head of Marketing and Louise Miles Crust, Artistic Programme Manager – Wales Millennium Centre share their experience of the restructure of Wales Millennium Centre – bringing its arts and programming elements together.

Public engagement: to control or not control?

Transcript of a discussion on whether retaining full control of public engagement when managing community groups online is necessary.

Public engagement on a shoestring

Transcript of a session which took a practical approach to marketing the arts on limited budgets, with case studies and practical examples of engaging the public in imaginative ways.