This long and honest report evaluates the experience of the NorDAF projects as part of New Audiences, looking at barriers to the arts for disabled people, with Theatre Royal Newcastle, Tyne and Wear Museums, Northern Gallery of Contemporary Arts, Northern Print Studios. This case study has lessons equally on how to set up and run … Read more
Example research briefs for use in commissioning organisations or consultants to carry out research.
Building Relationships without Technology: Ambassador Schemes. Includes case studies of effective ambassador schemes. What type of person makes a good Ambassador? Quality is better than quantity Enthusiastic, outgoing people with busy social lives They care about the arts and your organisation They have time to commit – the busiest people often make the best Ambassadors Good … Read more
Understanding and marketing to rural audiences for large- and middle-scale venues.
Report on a seminar on developing culturally diverse audiences, focusing on Black and Asian audiences. The Arts Marketing Association (AMA) hosted a seminar called ‘Opening Doors’ in June 2001. With notable exceptions, the audiences of most arts organisations do not reflect the makeup of the UK population. Opening Doors focused on two objectives: 1. To help delegates understand some … Read more
Transcript of a session giving an overview of pricing strategy and theory, and the pricing review process, with a case study from the City of Birmingham Symphony Orchestra (CBSO).