How to run a successful promotional marketing campaign
This article was first published by Promotional Marketing, a website that aims to keep its readers up to date with the latest industry news, information relating to new campaigns, and features. This article stresses the importance of certain operational processes and outlines why they are key to successful promotional marketing campaigns.
For conventional promotional campaigns, every effort needs to be considered to ensure the correct, genuine, original and intended prize makes it into the marketplace in a fair and random manner. Again, procedures and protocols need to be set up and available from the beginning and through every stage.