How the LIFT Business Arts Forum has helped raise funds and ideas for a major performing arts festival

By British Council

SUMMARY

This is a personal presentation of Sally Bibb’s experience of working for The Economist magazine and becoming involved in the LIFT Business Arts Forum and the challenges of meshing two very different management processes (arts and business) to achieve professional and personal growth for The Economist’s staff, Julia Rowntree gives the other perspective of how the Forum helped LIFT become more secure.

From the start the Forum needed to be a way for businesses, public and private sector to engage with all the productions in LIFT, including the challenging performances. LIFT couldn’t be delivering management development programmes to individual companies, running a festival was enough already.

40 people were involved, intersectoral, intercultural and inter-generational; the business sector, artists, public sector and young people. People were put into small groups with a facilitator and attended at least 4 events together in the festival. This was followed by a Forum session to explore the organising questions:

What did you see?

What did you feel?

What would you do differently in your work as a result?

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Resource type: Case studies | Published: 2013