There is no single “one-size-fits-all” AI policy. In fact, developing an AI policy is more about people than technology. It should reflect your organisation’s values, how much risk you’re willing to take, and the sector you work in. Arts Council England have created seven guides to help you take a thoughtful and collaborative approach to ... Read more

The second in a series of three posts by Arts Producer and Fundraiser Natalie Chan on surviving and thriving both professionally and personally in challenging times. She starts with an open and candid sharing of her personal journey navigating job changes, redundancy and a freelance career followed by her insight, learnings and practical tips on ... Read more

What happens when a gallery treats YouTube not as a dumping ground for old talks or show trailers, but as a serious tool for international audience development? Georgina Brooke, Senior Content Strategist at One Further walks us through it. First published on the Cultural Content newsletter of digital specialists One Further.

Debbie Spence, a Director at Morris Hargreaves McIntyre walks us through a range of practical takeaways to navigate building a brand that belongs to our audience.

Lilit Movsisyan, Access Specialist, and Nicola Fieldsend, Senior Officer – Marketing and Communications at All In, are here to take you through some good habits to help you build in accessibility throughout your work. All In is the new access scheme for creativity and culture in the UK and Ireland.

In the arts and culture sector, people, communities, and their stories are at the heart of incredible creative work. As marketers, we don’t just promote, we interpret. We reach into the soul of that work and translate it for audiences. Digital marketing and web development agency HdK  give us practical tips on sharing space and ... Read more

Google Ad Grants are available for charities and non-profits – offering them funding for digital advertising that they may be otherwise unable to afford. These grants are extremely useful, enabling you to raise the profile of your organisation, increase your donation revenue, attract volunteers, and much more. Ash Beardsall, SEO & PPC Manager at Splitpixel takes ... Read more

When is it appropriate to use Generative AI and Large Language Models? What are the ethical dimensions and how can we consider the contributory effects on the climate crisis? Cog Design have been thinking about this a lot and share their current policy. It’s definitely a work in progress says Cog Design’s Director, Michael Smith. 

In the arts, culture and heritage sectors, we often talk about amplifying voices, of audiences, communities, artists. But how often do we think about our own voices, our reach, our networks? Ticketsolve guide us through what it means to feel professionally connected. Not just visible or known, but amplified. Supported. Heard.

A downloadable resource developed by Art Fund, in partnership with digital agency Manifesto, to help museum professionals consider the environmental impact of their digital activities. Equally useful if you work outside the museum sector.