CultureHive > Tags > small budget
19th July 2013 Sara Lock

Resources tagged with "small budget"

Live streaming productions for independent producers and small-scale venues

An evaluation of the approach Camden Theatres took in setting up paid live streaming for the Camden Fringe in 2010 and 2011. The report first outlines the issues for independent producers and small venues, and goes on to look at the tools available, and how they can work together to grow audiences through online video streaming. It considers who the audience is for digital work; how small-scale producers can use social media; how to set up virtual box office agreements,and the cost of live streaming kit. It also highlights how, through streaming and clever use of social media, new income and …

Published:2013 Type: case-study

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This Way Up – a guide to arts marketing planning

A practical hands-on guide to writing a marketing plan and building audiences, aimed at people working in small scale organisations with limited marketing resources.

By Caroline GriffinPublished:2013 Type: guide-toolkit

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How to deliver online marketing on a shoestring

Marketers are increasingly having to deliver campaigns with restricted budgets and fewer staff. In this case study, the author explains how their organisation recently combined their blog, YouTube videos, photos and podcasts in one place - their website. It presents a series of learning points and explains how this has been achieved with limited budgets and staff time.

Published:2013 Type: case-study

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Public engagement on a shoestring

Transcript of a session which took a practical approach to marketing the arts on  limited budgets, with case studies and practical examples of engaging the public in imaginative  ways.

Published:2012 Type: article

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Effective public engagement campaigns

Report of a session looking at very practical ways of engaging with audiences, offering clear examples, and giving hope that much can be achieved on a small budget.

Published:2012 Type: case-study

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