CultureHive > Tags > CRM system
12th December 2017 Helen Dunnett

Resources tagged with "CRM system"

Asking for Donations

An abstract from the Spektrix Insights Report 2019 that focuses on maximising individual donations.

By SpektrixPublished:2019 Type: research


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Tips to help you with your CRM implementation

Originally published from author Mags Rivett, Marketing Manager at Purple Vision. This guide has been updated by Helen Dunnett, Director of HD Consulting in February 2018.

By Purple Vision, Helen DunnettPublished:2018 Type: guide-toolkit


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How Much Will a CRM/Ticketing System Cost?

Helen Dunnet, Director of HD Consulting has created a series of guides and tools to help you discover the joys of a well thought out CRM system.

By Helen DunnettPublished:2018 Type: guide-toolkit


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Selecting Ticketing Systems

This guide on Selecting Ticketing Systems was updated in March 2018 from an earlier ADUK resource sheet first shared on CultureHive in 2012. Authored by Roger Tomlinson .

By Roger Tomlinson, Helen DunnettPublished:2018 Type: guide-toolkit


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Bare necessities: segmentation made simple

Jenny Scudamore, from Baker Richards, explores ways to maximise engagement and income in her new guide 'segmentation made simple’.

By Jenny ScudamorePublished:2018 Type: article


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Cart before the horse for CRM?

When thinking and talking about a CRM strategy don't just focus on the IT implementation that is the customer database technology. A clear understanding of customer journeys and how a customer interacts with your organisation will help you align your internal business processes and CRM strategy with these interactions.

Published:2015 Type: article


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Using CRM to strategically develop your audiences

Helen Dunnett explores what we mean by Customer Relationship Management (CRM) and why it's not widely adapted. Using a Royal Liverpool Philharmonic Orchestra (RLPO) case study, she demonstrates the impact that segmentation and targeted campaigns can have on developing audiences.

By Helen DunnettPublished:2013 Type: article


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