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19th July 2013 Sara Lock

Resources tagged with "content"

Tell your story well

Jane Cordell, Director of Result CIC and board member at AMA share her experience of the AMA Copywriting Day 2018 and gives us some quick tips on copywriting for non-copywriters.

By Jane CordellPublished:2018 Type: guide-toolkit

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Content Guidance Communication for Family Arts Events

Discover useful tips on how to talk to families about the creative experience. This guide is informed by research with families about what they want to know and where they would look for information.

By Family Arts Campaign, Clair DonnellyPublished:2017 Type: guide-toolkit

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Content – make do and mend

Through case studies and takeaway tips, discover how to ensure the content you develop is both effective and efficient. In this transcript of a session, find out how to get the most value out of the content you can afford to create. This resource also looks at micro-content - how tiny changes to your copy can deliver measurable results.

Published:2014 Type: guide-toolkit

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Follow National Museums Scotland’s steps towards a new, integrated website

This case study shares the most important decisions and fact-finding steps that National Museums Scotland took, in moving from an outdated, little-used website to one that unites all five of their (real) locations, is highly interactive and connects to social media presences and has rich, engaging content for a variety of audiences.

Published:2013 Type: case-study

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