Resources tagged with "action research"
Cinegi Arts&Film was an action research project, delivered by Cinegi, that ran from January 2017 to May 2018 to test how a digital distribution service could bring filmed arts and cultural content to audiences in venues beyond mainstream cinemas. The project was supported through a grant from Arts Council England, and a partnership with the BFI. The research component was contracted to The Audience Agency and Nesta.By The Audience AgencyPublished:2018 Type: research
Katie Anderson, Marketing Director at Warwick Arts Centre gave AMA conference 2013 delegates an outline of what they've been doing about bringing research into the day-to-day operation at Warwick Arts Centre over the last couple of years.Published:2014 Type: case-study
How can we develop a deeper understanding of what motivates people to attend or take part in arts and cultural events? Mary Butlin showed AMA conference 2013 delegates how to implement a low-cost research programme to understand audience motivations and shared expertise from a variety of settings for organisations of all sizes. Helen Jones from Octagon Theatre Bolton joined Mary to give an example of a theatre running their insight programme in-house and how it has helped to inform marketing communications and maximise potential for increased ticket sales and funding.Published:2014 Type: guide-toolkit
As part of its second year of activity under the New Audiences Programme, North West Arts Board worked with 15 organisations across the region to undertake action research in the area of Arts and Disabled People. This evaluation report takes you through the process, from application through to final reporting, the key outcomes, what worked well and what didn't, and offers lessons and implications for future activity.Published:2013 Type: research
This long and honest report evaluates the experience of the NorDAF projects as part of New Audiences, looking at barriers to the arts for disabled people, with Theatre Royal Newcastle, Tyne and Wear Museums, Northern Gallery of Contemporary Arts, Northern Print Studios. This case study has lessons equally on how to set up and run such projects, which arts markets may find useful in a climate of increased collaborative working.Published:2013 Type: case-study
How action research can help an organisation develop a better understanding of its visitors, broaden its audiences and explore new ways of communicating with them. Based on a case study of West Yorkshire Playhouse's recently-launched programme of audience-focused action research.Published:2013 Type: case-study
Is the way we communicate about culture doing more harm than good? This report looks at a piece of research performed across ten arts organisations in Newcastle and Gateshead, which tested theories about public engagement. It focuses on the Culture Window campaign, which encouraged families to try out new arts experiences.Published:2013 Type: case-study