This guide is aimed at arts and creative organisations or charities that are starting out on their fundraising journey. It aims to help you prepare and approach strategic fundraising – that is fundraising that is embedded in your organisation. Written by Emma Goad (Blue Canary Fundraising). Commissioned by Arts Council Wales.
Resources tagged with sponsorship
Nicole Newman explores what sponsors really want in this deliberately provocative article, originally written for Creative Partnerships Australia.
Overcome your fear of cold calling and approaching businesses with this simple toolkit, which is based on a blog written by Nicole Newman for Creative Partnerships Australia.
Chapter shares the results of its business membership scheme. From creation to promotion, discover top tips for a successful scheme.
Derby QUAD reveals the results of its corporate club package and shares top tips for creating a scheme of your own.
Panto Wheels is a scheme run by Cambridge Arts Theatre to help children from culturally and socially deprived areas of Cambridgeshire to attend the theatre’s Christmas pantomime by subsidising the cost of travel. In 2013 Victoria Willingale did a sponsored bike ride to raise awareness and money for Panto Wheels. By working with local partners, including the … Read more
Learn the basics of writing partnership agreements with this fundraising fact sheet, which provides guidance and a sample agreement to illustrate what your agreement should cover.
The arts provide an effective way to reach and influence senior clients and other key decision-makers. This guide presents real-life case studies that show that for a modest outlay the arts are powerful generators of goodwill. Their image of creativity, innovation, quality, social responsibility and trust is one that businesses themselves wish to project.
Why has business sponsorship of the arts been so successful over the years? This factsheet outlines how the arts are able to meet one or more business objectives, including access to a target market, enhancing its image, staff development and creative problem-solving.
The arts have a much richer role to play within a modern, competitive and sustainable business environment. This guide sets out how arts organisations can create new relationships with businesses and achieve a more varied set of outcomes.