Social media: 5 tips digital marketers can learn from Taylor Swift’s strategy
Top digital agency HDK dissect how Taylor Swift has leveraged social media over two decades to build relationships with her dedicated audience.
Resources tagged with social media
People who need people – social media for the arts
On social, as in life, fortune favours the bold. Paul Goodman, Social Media Lead, Dewynters explores how their award-winning Social Team has been able to create meaningful connection between their clients and audiences online. Including how you too can propel projects from the niche to the mainstream and go viral many times over.
Guidance: charities and social media
A useful guide from UK Government on setting a social media policy and managing potential risks when posting social content and engaging on emotive topics.
TikTok: Six evergreen post ideas for your organisation
Six classic ideas for TikTok content from top digital agency HDK. Whether you’re looking for something tried and tested or a little bit of inspiration you’ll find something here. HdK is a Support Sponsor of Audiences at the Heart, AMA Conference 2023, Leeds.
Threads. What you need to know.
Steven Franklin, Social Media Manager at the National Archives gives us a first look at the new kid on the social media block – Threads. First published on the Cultural Content newsletter of digital specialists One Further.
Inclusivity: Social media marketing as a LGBTQ+ ally
Showing support for LGBTQ+ colleagues and audiences needs more than just throwing rainbows into your feed. Eleanor Kilduff, Digital Content Creator, Splitpixel asks is your brand truly an ally? A Splitpixel resource.
Template: Social media policy
A useful social media policy template devised by CharityComms, the membership network for communications professionals working in UK charities.
The future of social in 2023 looks like…
Steven Franklin, Social Media Manager, National Archives talks us through his predictions for social media content form and platforms for 2023. First published on the Cultural Content newsletter of digital specialists One Further
Social media is changing and so should we
As the years have passed, working in social media has become more and more complex. Digital freelancer Rebecca Givens is here to tell you that, you can not – and should not – do it all.
Video: How to get the most from your digital content on social media ― a roundtable discussion
This video is 22 minutes in length and has English closed captions. Simply click on the closed captions symbol CC on the video below to select the captions. Download transcript of English captions (Word file 32kb).