Resources tagged with social media



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Guidance: charities and social media

A useful guide from UK Government on setting a social media policy and managing potential risks when posting social content and engaging on emotive topics.

Two young women huddle together around a mobile phone. Both are smiling.

TikTok: Six evergreen post ideas for your organisation

Six classic ideas for TikTok content from top digital agency HDK. Whether you’re looking for something tried and tested or a little bit of inspiration you’ll find something here. HdK is a Support Sponsor of Audiences at the Heart, AMA Conference 2023, Leeds.

A mobile phone with the App store open,the Threads logo: Threads, an Instagram app. Share ideas and trends with text. Open.

Threads. What you need to know.

Steven Franklin, Social Media Manager at the National Archives gives us a first look at the new kid on the social media block – Threads.  First published on the Cultural Content newsletter of digital specialists One Further.

Stripes of concentric rainbow colours

Inclusivity: Social media marketing as a LGBTQ+ ally

Showing support for LGBTQ+ colleagues and audiences needs more than just throwing rainbows into your feed. Eleanor Kilduff, Digital Content Creator, Splitpixel asks is your brand truly an ally?  A Splitpixel resource.

A woman leaping in the air holding an open umbrella from her outstretched hand

Template: Social media policy

A useful social media policy template devised by CharityComms, the membership network for communications professionals working in UK charities.

The year 2023 in large, colourful numbers

The future of social in 2023 looks like…

Steven Franklin, Social Media Manager, National Archives talks us through his predictions for social media content form and platforms for 2023. First published on the Cultural Content newsletter of digital specialists One Further

Social media is changing and so should we

As the years have passed, working in social media has become more and more complex. Digital freelancer Rebecca Givens is here to tell you that, you can not – and should not – do it all.

Woman using Macbook sitting in a co-working space on a white couch

What tools should I use to measure the success of my digital content?

1. Why it’s important to track your content online after posting Measure the success of your efforts and leverage the insights to help you: Target underperforming segments of your audience Know what type of content your audience enjoys Understand which of your marketing channels are working best, and how to improve your performance Understand where … Read more