This report by Josephine Burns based on documents and data analysis by Morris Hargreaves McIntyre, summarises 14-18 NOW’s five-year programme and tells the story of a unique undertaking that brought together art and heritage with a vision ‘to support the creation of artworks by contemporary artists, to engage and stimulate the UK public in fresh and engaging … Read more
This research undertaken in 2011 by Morris Hargreaves McIntyre on behalf of Creative New Zealand, uses two sector specific products Audience Atlas and Culture Segments to identify and understand arts, culture and heritage audiences in New Zealand. The research is designed to help arts, culture and heritage organisations to target, reach and engage with new audiences and meet … Read more
As museum collections continue to grow and stores become full, many organisations have had to refocus their approach and find new ways to broaden the reach of their exhibits. These have included long-term loans, loans boxes to schools, outreach projects and the professional sharing. This report details the scale of the collections but also what … Read more