1. Introduction Throughout the Covid-19 pandemic, many museums, galleries, cultural venues and sites had to explore ways of maintaining audience engagement online whilst physically closed to visitors. While this may have created a richness of visual media, generating income through means other than site visits, ticket sales and shop revenue can still prove difficult. The … Read more
1. Introduction Can I create additional revenue streams from my collection online? The impact of the COVID-19 pandemic has been incredibly difficult for heritage institutions. Organisations have had to juggle the dilemma of how to encourage access and engagement with their collections, while visitors have been reluctant or unable to come through the doors; and … Read more
This recording has closed captions in both Welsh and English, simply click on the closed captions symbol CC on the video below and select your preferred language. This webinar recording is 41 minutes in length. This video was produced as part of the Digital Heritage Lab ― a digital skills development programme for small to … Read more
This recording has English subtitles and Welsh closed captions. Simply click on the closed captions symbol CC on the video below to select the Welsh captions. This recording is 1 hour 19 minutes in length. This webinar was produced as part of the Digital Heritage Lab ― a digital skills development programme for small to medium sized … Read more
1. Background David Johnson: I was very fortunate to get to work with Celia and The Rose Playhouse as their Digital Skills Mentor as part of The Lab strand of the Digital Heritage Lab programme. I’ve enjoyed listening to the story of The Rose Playhouse and their fascinating journey. I will let Celia introduce herself, … Read more
In this Digital Heritage Lab webinar recording, Zoe Amar provides an introduction to digital fundraising. She looks at how to get started, how to improve your fundraising practice, tips for success, key pitfalls and how to measure success. This resource will give you the building blocks for digital fundraising.
This case study is based on a session at Digital Heritage Lab’s Digital Skills Day, when David Johnson talked to Celia Gilbert from The Rose Playhouse in Southwark, London about the positive impact this small heritage organisation experienced since moving its events online.
Storytelling is an essential part of all fundraising. You need to tell people why your cause is important, what differentiates it from others and what you need funding for. Language, tone, audience and many other factors can affect the impact your story tells. In this Digital Heritage Lab webinar recording, Helen Jenkins explains the structure for … Read more
Digital skills for fundraising have become even more important for all organisations. In this Digital Heritage Lab webinar recording Howard Lake provides practical ideas on what digital fundraising approaches and priorities to focus on in 2021. He highlights which skills will support digital fundraising in this digitally-led period — from data, social media marketing, and … Read more
In this comprehensive webinar, Lucy Costello, Head of Marketing, Ticketsolve takes us through how we can change our objectives towards online fundraising and implement sensitive and meaningful online donation campaigns. Part of the Ticketing Professionals Conference (TPC) webinar series.