Lizzie Peabody is the producer and host of the Smithsonian’s flagship podcast Sidedoor. Lizzie talks us through her approach to reaching new audiences wherever they are. One of a series of podcasts with museum people by For Arts Sake.
1. Introduction It is important for any organisation to reflect and respond to the needs of its audiences. A common pitfall for many arts and heritage organisations is the assumption that just because we value what we do, then others will too. This is especially the case when thinking about finding new, perhaps younger, audiences … Read more
1. Choosing the right channels and platforms A good way to start to think about your organisation’s use of digital channels and platforms is to start with what your aims are. Are you hoping to draw in new audiences, market a series of events, or fundraise? Having a sense of what you’d like to achieve … Read more
The British Museum held the largest exhibition of manga ever to take place outside of Japan. They used the exhibition to successfully reach new audiences and to support a perception shift for the museum. Ella Lewis-Collins, Senior Marketing Manager, British Museum and Sylvie Harding, Research Executive, Morris Hargreaves McIntyre take us through what they did.
Arts Fundraising & Philanthropy Fellow and Back to Ours Producer Nesta Nelson takes a deep dive into how they’ve started engaging new and exiting audiences digitally throughout the Coronavirus pandemic.
Anna Bennett, Marketing and Press Officer at the Orchestra of the Age of Enlightenment looks at how to reduce engagement barriers as part of her Fellowship at the Audience Diversity Academy
The second blog by Katie Burse (Programming and Participation Manager) and Sophie Wright (Communications) at artsdepot as part of their Fellowship at the Audience Diversity Academy
The third blog from China Plate is from Sarah Isaacs (Administrator and Digital lead) as part of her Fellowship at the Audience Diversity Academy
The second blog by Jaysika Dennis (Communications and Marketing) at Inspire: Culture, Learning and Libraries as part of her Fellowship at the Audience Diversity Academy
The second blog from China Plate is from Sarah Isaacs (Administrator and Digital Lead) as part of her Fellowship at the Audience Diversity Academy