London Museum’s new website landed in July 2024 and also marks the launch of their new brand and another important milestone in the journey towards the opening of their new museum at Smithfield in 2026. Their Head of Digital Innovation, Trish Thomas, takes us through their digital transformation story.
A practical toolkit that supports museums to use emotional branding to grow support and connect in meaningful ways with their visitors. An Art Fund resource.
The UK’s museums are a huge success story. In 2019/20, around 50% of adults in England visited a museum – but there’s still a big opportunity to do more. Could we grow that 50% to 80% nationally? To explore this opportunity, Art Fund, the charity that connects museums, people and arts, commissioned two major pieces … Read more
Explore how Jervais Choo, Deputy Director of Organisational Design and Innovation, National Heritage Board, Singapore and his work with digital artists and technologies like AI and VR is changing museum experiences. One of a series of podcasts with museum people by For Arts Sake.
This vital guidance sets out an ethical framework to support museums, galleries, archives and heritage organisations to realise their potential to create trans-inclusive spaces that foster dignity, equity and belonging. Developed by the University of Leicester’s Research Centre for Museums and Galleries (RCMG).
In an ever-changing cultural landscape and at a time where experience is vital, museums are discovering new and innovative ways to approach retail, including taking it beyond their four walls. Jeani Tamakloe, Project Coordinator at The Revels Office, takes us beyond the museum gift shop.
Based on regular consultation with families about what they want to see from museum and heritage sites Jocelyn Murdoch, Content and Communications Manager at Kids in Museums outlines top tips to communicate your offer. First published on the Cultural Content newsletter of digital specialists One Further.
Commissioned by Art Fund and the Association of Independent Museums (AIM) this report identifies how emotions can drive public support for museums. It includes practical recommendations on creating a case for support and campaigns that resonate emotionally with the public.
A summary of the Association of Independent Museums (AIM) survey of its members on the impact of the cost of living crisis.
Kids in Museums outline how you can create a generous and welcoming offer for all families, children and young people in the face of the rising cost of living. Aimed at those working in the museum sector but lots of advice that applies to many venues.