Webinar: Measuring Impact
Learn about how best to integrate monitoring and evaluation into your organisation in this webinar from Arts & Culture Finance by nesta.
Resources tagged with measurement
Future Trends: Social value creation and measurement
Part of the Future Trends series, published as part of the Warwick UK Cities of Culture Project and commissioned by the Arts and Humanities Research Council. The term ‘social value’ has increasingly been used within the cultural sector to categorise a way in which the arts impact individuals and groups. This paper provides a cross-disciplinary … Read more
How to measure your PR campaign
In the first of a series of thought-provoking and practical guides, Head of Communications at Manchester’s multi-arts venue HOME, Kat Harrison-Dibbits outlines the steps needed to effectively measure your PR campaign.
Measuring social impact for creative businesses
This Prosper resource is a short introduction to measuring social impact for creative businesses. The measurement of social impact is an emerging concept and there are a number of different social models being developed and refined. The information in this resource is therefore for general guidance only and includes links to website with further information.
Tracking your audiences online engagement
This resource will help you understand why tracking your audience’s online motivations is important and give you practical suggestions about how you can use online surveys effectively to explore these motivations within a logical research orientated methodology. This is one of ten digital guides commissioned by The Audience Agency from Culture24 as part of Audience Finder, the … Read more
How to measure return on investment (ROI)
Increasingly, cultural organisations and commercial sponsors are evaluating the impact of their partnerships – the return on investment. This factsheet explains the indicators – the outputs, outcomes and impacts that can be measured and evaluated during the life of a sponsorship partnership. It includes four case studies in different sectors of the arts.
Measuring the value of business support
Arts & Business has developed a framework to measure the benefits of arts-business partnerships. Two case studies demonstrate how the framework measures inputs, outputs and community and business impacts.
Understanding and measuring the value of the arts
How can arts organisations measure if they have an influence on the quality of life that they might want? In this keynote speech we are shown a participative process in six stages that makes any impact visible and recognises the intangible value of arts activity and its contribution to the quality of life.
Measuring the intrinsic value of culture
This paper argues that the reluctance to use rigorous economic methods has hindered, rather than helped, the case for the arts. It seeks to demonstrate how economics can provide the tools to ‘measure’ and validate the intrinsic value of art.
Making the arts relevant and meaningful
Given that we know why people engage with the arts, John Holden discusses how arts organisations can actually increase public engagement in the arts. In the context of positive shifts in policy and changes in the way we judge and measure the quality of the arts, he looks at the need for greater collaboration and … Read more