AMA Conference 2020

Resources tagged with digital project management

Approaches for digital transformation

1. Introduction In this guide, our expert Dr Amelia Knowlson presents some examples of how other heritage organisations have successfully used digital to transform what they do. Digital transformation is about changing how you do things, challenging traditional approaches, and creating new value for new audiences. The way that you approach this will differ depending … Read more

How will a digital content strategy benefit my organisation?

1. Introduction A digital content strategy is essential to any heritage organisation. Whether writing blog posts on the challenges of maintaining botanic gardens or filming instructional videos on woodland management, all content needs planning, preparation, and sign-off. Content strategies help heritage organisations to think about goals, how they can reach their target audience, the best … Read more