Co-production: The future of authentic marketing
Eloïse Malone and Rich Halliday from Effervescent discuss how co-production can be used to communicate more effectively with your audiences and to have a positive impact on society.
Resources tagged with co-creation
Considering co-creation
Discover what co-creation means, how it can help you actively listen to and collaborate with the local community and form new partnerships as well as helpful insight on putting it into practice. Explore the Heart of Glass and Battersea Arts Centre report and three podcasts with artists, producers, and collaborators.
Building meaningful participation
Research suggests that organisations are feeling an increased urgency to deepen connections with the communities they serve, but how can they make the most of this momentum? Ashleigh Hibbins, Anne Torreggiani and Carly Henderson from The Audience Agency demonstrate that co-creation is the answer.
Sharing learning: Slung Low – Flood
In this case study, members from Slung Low discuss the challenges they faced in taking on their biggest outdoor project to date, Flood.
How to… co-create an evaluation
Co-creation is a term we may hear a lot, but an evaluation of your project that is genuinely co-created can be really powerful. This guide from Mark Robinson of Thinking Practice will help you think about how every stage of your evaluation process, from planning to action to review, can be something that is developed … Read more
Ideas Test: theatre for young people, by young people
A Creative People and Places case study for AMAculturehive. Ideas Test takes us through how they worked collaboratively to co-create theatre that prioritised young people’s voices.
Sharing learning: Back to Ours – Back to Bransholme
In this learning case study Louise Yates from Back to Ours shares her experience of delivering a large-scale production for the community, by the community. She explains how dialogue, engagement and listening to local audiences became key.
OF/BY/FOR ALL: Tullie House Museum and Art Gallery
The AMA is backing the OF/BY/FOR ALL change network and following its progress through a range of blogs, case studies and videos. Our series includes a number of Q&A sessions with participant organisations who are furthering their mission to become OF, BY and FOR their communities.
How to…co-create an exhibition with your community
A step-by-step toolkit written by Lauren Benetua, Nina Simon and Stacie Marie Garcia. Published by Santa Cruz Museum of Art and History.
Co-creation: Brave new world or emperor’s new clothes?
This concise article explores the topic of co-creation – working together with an audience to create new work – and provides some helpful do’s and don’ts. How can we make co-creation work well, and is it an opportunity to engage less frequent arts attenders?