Resources tagged with ADA

The backsof three people looking at a large digital exhibit. One is wearing a headset. The other two are engaged in animated conversation.

Types of engagers #ADA

Mentor on the AMA’s Audience Diversity Academy, Rachel Grossman, highlights six different engager groups to inspire programming to a broader spectrum of participants.

Two musicians sit talking in front of a large screen

The importance of a personalised message with cultural relevance. #ADA

Richard Loftus, Head of Sales and Marketing with Town Hall Symphony Hall explains how their use of personalised messages with cultural relevance galvanised their aim to reach diverse audiences.

Evelyn Glennie in her studio playing drums

Tamsin Flower finds new ways of telling people’s stories by the beat of a drum as part of her work with the renowned percussionist Evelyn Glennie. Part of her Fellowship at the Audience Diversity Academy.

An outline of a brain full of words: judgement, attitude, feeling, belief

Experiments never quite go to plan… #ADA

Ros Croker talks through the experiments she developed for her colleagues at Endeavour Galleries, National Maritime Museum, London, to explore language and identity. Part of her Fellowship at the Audience Diversity Academy (ADA).

A packed audience with two female musicians on stage, one singing, one with a guitar

Looking for opportunities during Covid-19. #ADA

Pauline Bailey, a mentor on the Audience Diversity Academy supports her Fellows as they look for opportunities to expand and diversify their audiences during Covid-19.

Fighting stereotypes of library services #ADA

James Powell, Marketing and Communications Manager and Hannah Foulstone, Marketing Assistant Suffolk Libraries explore ways to diversify their audiences. Part of their joint fellowship at the Audience Diversity Academy.

Soaking up ideas during furlough #ADA

Dawn James, Sales & Marketing Director and Liam McLaughlin, Marketing Manager, Park Theatre soak up ideas during their joint fellowship at the Audience Diversity Academy.

First steps to making change and diversifying audiences #ADA

James Randell, Front of House Manager and and Sasha Dabrota, Academy of Music and Theatre Arts, Falmouth University take the first steps to diversifying their audiences. Part of their joint fellowship at the Audience Diversity Academy.

Greater Manchester can you hear us? #ADA

Ciaron Wilkinson and Nolly Aicha Bouameur, Manchester International Festival discuss reaching new audiences, particularly from areas of the city that don’t traditionally engage with the cultural offer. Part of their joint fellowship at the Audience Diversity Academy.

Reappraising colonial history #ADA

Lynn Huynh, Marketing and Audiences Manager and Andrew Thompson, Senior Marketing and Audiences Manager, from the Wellcome Collection start to confront and reappraise the colonial history of Wellcome’s collections as part of their Fellowship at the Audience Diversity Academy.