CultureHive > Guide/Toolkit > Thinking BIG worksheet 12: evaluation
2nd November 2012 Sara Lock

Thinking BIG worksheet 12: evaluation

By: Stephen Cashman

Plan the overall evaluation of your marketing strategy with this practical worksheet for use with the Thinking BIG! resource.

Worksheet set 12

Planning for the plan's evaluation

The table attached is provided to stimulate your thinking on evaluation measures for your marketing plan.

Evaluation grid template

Download the worksheet as a PDF

| Published:2012

Smart tags: Thinking Big strategic marketing marketing strategy evaluation