Revive your database with GDPR and Legitimate Interest

Revive your database with GDPR and Legitimate Interest

SUMMARY

What would it mean to you if you could double the number of people your organisation was able to meaningfully engage with? Revive your database with GDPR and Legitimate Interest with this whitepaper by Ticketsolve. 

This in-depth whitepaper by Ticketsolve looks at how to use legitimate interest to increase your customer database, engage with new audiences and ultimately maximise your resources and revenues.

The guide covers:

  • Missing audiences and the truth about your database
  • Is GDPR a friend or for
  • What is legitimate interest?
  • Tackling legitimate interest step-by-step
  • As part of a long term marketing strategy
  • Legitimate interest in action: real world examples

Download the guide (PDF)


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Ticketsolve is a Lead Sponsor for Audiences at the Heart, AMA Conference 2023, Leeds.

Resource type: Guide/tools | Published: 2023