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23rd October 2013 Sara Lock

Experiences of undertaking qualitative research

By: Marge Ainsley


In the mid-2000’s when the Sainsbury Centre for Visual Arts (SCVA) was closed to the public for major refurbishment, it wasn’t just building work happening behind their closed doors. Taking advantage of the space available, part of the SCVA became a test bed for evaluating the physical and and proposed displays. In this ‘in conversation’ piece, Marge Ainsley, marketing and communications specialist, talks to Kate Carreno, now Assistant Director, Fitzwilliam Musem, University of Cambridge, about her experiences of undertaking qualitative research at SCVA.

Marge Ainsley: Was there anything that surprised you about the research findings?
Kate Carreno: One of the most pleasant surprises was how positive the participants were about our decision to stay with the original vision. They were also pleased we were doing the research into accessibility in the first place

| Published:2013

Smart tags: visual arts research qualitative

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