Brave Audiences – what we know about risk taking and current trends
Brave Audiences – what we know about risk taking and current trends
By
The Audience Agency
SUMMARY
Oliver Mantell, Director of Evidence & Insight, The Audience Agency takes us through some new and exclusive insights on audience trends and the digital habits of different audience groups. Insight from The Audience Agency’s Cultural Participation Monitor.
In this webinar, Oliver Mantell takes you through some new and exclusive insights on audience trends and the digital habits of different audience groups from The Audience Agency’s Cultural Participation Monitor.
You’ll learn about audiences’ appetite for risk, and what you need to know for brave audience development.
What will I gain?
- Insight into audience attitudes
- How those vary for different audience types
- Ways to apply that knowledge to your audience development work
Viewing time: 45 minutes
Brave Audiences Transcript (Word)
An online session sponsored by The Audience Agency for the AMA Conference, Be Bold, Be Brave, Brighton 2024.
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Audience Development & Strategy Resource type: Webinars and films | Published: 2024
