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12th April 2013 Sara Lock

A model for volunteer engagement

By: Nina Arwitz


This presentation offers a model for volunteer engagement in the cultural sector based ‘Mosaic’, a National Parks project. Describing the process of their ‘volunteer champions’, the author argues that elements of the model could be adapted to the cultural sector, such as recruitment and induction, personal development plans and group leader visits. The project aimed to contribute towards a long term and sustainable engagement between new audiences and National Parks.

  • It’s imperative to get out into communities and meet people face-to-face
  • Building personal relationships is the most important factor of success
  • It takes a lot of time and effort to build trust and profile in community; adequate time and resources are required

THE MOSAIC PROCESS:
Recruitment and induction of volunteer Champions
Personal Development Plan and Skills Audit
Group Leader Visits – overnight residential
Training – with minimum requirement

 

| Published:2013

Smart tags: volunteers MOSAIC engage engagement audience development ambassadors

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