A Manager’s Guide to Apprenticeships

The future of the creative industries depends on the way it recruits and nurtures new talent. Apprenticeships are an important route for training and diversifying talent across our sector, offering an alternative progression route into sustainable careers.

The UK’s creative sector is the best in the world, but to ensure that it stays productive and innovative, we must ensure that the next generation can access creative careers, regardless of one’s background or previous educational achievement.

If you’ve just taken on your first apprentice, or are about to, we hope this guide will help you navigate the sometimes complex world of apprenticeships, and give you the basic tools to help your apprentice grow and perform to the best of their ability. The guide covers:

• An introduction to apprenticeships
• Common questions
• A best practice approach to apprenticeship recruitment
• Checklist: Starting the apprenticeship
• An introduction to performance management
• Further information

This guide is written for employers across the UK but shares additional links to wider information that may be specific to a single UK nation.

Download The Manager's Guide to Apprenticeships