In 2014, Creative People & Places Hounslow established Hounslow Community Choir in response to community requests for regular arts groups in the borough. After ten years of growing the group, they have become an independent, community-led Choir as of January 2025. This detailed case study outlines the development of this group, the challenges faced in ... Read more

Digital strategist Ash Mann reveals the surprising reasons cultural organisations struggle with digital projects and offers practical frameworks for shifting from failure to meaningful success in this thought-provoking interview. A CultureTalk interview from CultureSuite.

Explore seven organisational digital archetypes drawn from real-world insights alongside analysis of existing evidence and research. This major report, Beyond the Promise by the Ash Mann agency is built to help leaders, funders and digital practitioners rethink how digital work happens.

A collection of resources that covers practical ways to support your mental health and wellbeing including tackling imposter syndrome and avoiding burn-out.

The more we understand our audiences, the more powerful our impact will be. Understanding how to effectively segment our audience is an an important step to connect more effectively with our existing audiences and also to engage with new and diverse visitors and groups. Freelance marketing consultant Fran Taylor guides us through the basics.

Jo Duggan, Senior Content Producer, Victoria & Albert Museum, walks us through the V&A’s innovative teen-friendly digital offerings. Part of Museums + Tech 2024 – Who is this for and why should they care? 

The first in a series of three posts by Arts Producer and Fundraiser Natalie Chan on surviving and thriving both professionally and personally in challenging times. She starts by sharing her learnings and takeaways on crisis leadership, management and emergency fundraising.

Digital strategist Eva Lipárová takes us through ten quick tips for small to mid-sized organisations on how to build user-centric digital products that lead to lasting change. Part of Museums + Tech 2024 – Who is this for and why should they care? 

A collection of useful resources from existing toolkits, alongside templates, wellbeing practices, artist case studies, and book recommendations that support sustainable change towards climate justice. Designed specifically with freelancers in mind, this resource will lighten the load, spark new ways of working, and remind you that you’re not alone in your climate action.

Cultural strategies are important elements in how local authorities engage with and support the role of culture and make connections with social, economic, environmental and health and wellbeing outcomes. This report looks at how cultural strategy documents are created, updated and shared and suggests changes in the practice of commissioning and creating cultural strategies. A ... Read more

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The second edition of Substrakt’s annual website benchmark report, analysing the website data of 87 cultural organisations across the UK, Europe and North America, from January to December 2024. Full of insights that help guide your thinking, priorities, and planning around your website, in addition to giving you a sense of what the sector at ... Read more

Staff at the Museum of London (now known as London Museum) alongside researchers from the Research Centre for Museums & Galleries at the University of Leicester and partners have developed a tool to challenge everyone in the museum to work differently – in ways which challenge inequity and foster an environment in which everyone can ... Read more

Let’s Get Real: Value (LGR Value) focused on the ways that using digital can add value for cultural audiences, communities and organisations, supporting positive internal change and deepening engagement. This full report includes recommendations for those who want to grow their digital maturity and improve the value and impact of their digital activities.

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Search Engine Optimisation (SEO) is changing as ‘generative search’ from AI platforms like ChatGPT and Gemini etc starts appearing as a traffic source in Google Analytics.  Nazma Noor, Digital Strategist at Cog, gives us the latest insights and includes a useful Looker Studio report template.

What are arts organisations doing in the fields of Artificial Intelligence (AI), Virtual Reality (VR) and Augmented Reality (AR)? And how can such technologies support our fundraising strategies? This edition of Now, New and Next from Arts Fundraising & Philanthropy provides a snapshot of ideas to spark interest and thinking and gives some ideas about ... Read more

Every month our guest columnist and digital marketing maestro Andrew Davis shares three standout tools that are making waves in the AI world – tools designed to save you time, boost creativity and keep you ahead of the competition.

We’ve brought together an eclectic mix of our favourite marketing podcasts full of predictions of what’s in store for 2025. And to help with navigating the potential overwhelm of everything that’s being thrown our way we’ve added some go-to pods on health and wellbeing too.

Web accessibility standards are constantly developing and your brand guidelines need to keep on top of the changes. Rob Marshall, Creative Director at the full-service digital solutions provider Splitpixel guides as through how to evolve your brand guidelines to ensure your digital presence is accessible to all.