Constructed as a pleasure craft during the 1930s, Skylark IX was part of the world-famous armada of British ‘little ships’ used to bring back allied service people during the battle of Dunkirk in 1940. The Skylark IX Recovery Trust was formed in 2013 to rescue and restore Skylark IX and now works with a range … Read more
Resources tagged with Audience Development & Strategy
Dan Vo is the founder of the award-winning LGBTQ+ volunteer-led tours at the V&A. Dan discusses the history of these tours, the tour-guide training, the audiences, and the V&A academy course he currently leads. One of a series of podcasts with museum people by For Arts Sake.
Sailortown Regeneration is a people-led redevelopment organisation based in the Belfast Docks. In this case study Dr Ellie Pridgeon explains how Sailtortown successfully delivered a remote and popular St Patrick’s Day Live event in March 2021, despite Covid-19. The event was streamed around the world and provided Sailortown with the opportunity to develop its inhouse … Read more
Abby Bird, Audiences and Communications and Manager, Black County Living Museum (BCLM) and creator of BCLM’s viral TikTok account talks about social media success, challenges, vision for the future and more. One of a series of podcasts with museum people by For Arts Sake.
Dhikshana Turakhia Pering, Head of Engagement and Skills at Somerset House, Trustee Museums Association, Member of Museum Detox talks about engagement over learning, working together, and juggling family and professional life. One of a series of podcasts with museum people by For Arts Sake.
Established over 25 years ago, the Princess Royal Class Locomotive Trust (PRCLT) care for some of the most prized cultural assets of the glory days of steam rail travel as operators of West Shed Museum in Swanwick, Derbyshire. PRCLT have been mentored by Oliver Edwards as part of The Lab strand of the Digital Heritage … Read more
The Richard Jefferies Museum is a small, community-run museum in Swindon, set in the old farmhouse where Victorian nature writer Richard Jefferies was born. As part of The Lab strand of the Digital Heritage Lab, the museum has been mentored by Zahida Din to help the organisation develop its digital skills and capabilities. In this … Read more
Like most arts organisations in the UK, the Covid-19 pandemic has had an enormous impact on the activities of Brighton Open Air Theatre (BOAT). However, the team at BOAT have shown remarkable resilience in implementing changes and learnings into their work throughout the past year, in order to safely welcome families back to their open … Read more
Email marketing is a reliable lead generation and conversion tool, according to most successful marketers. However, without a proper strategy and smooth automation, your email marketing can’t produce your desired results. That’s where email marketing funnels come into play. Raj Marwal an Inbound Marketing Specialist at Branticles explains what they are and why we need to … Read more
Kizzie Burkett, Account Manager at the international arts and live entertainment marketing agency AKA explores eight key things arts marketers can learn from project managers. Including: starting with a question, being led by your mission statement, collaboration and defining success.