77. What are my options if I feel we need a new business model to maximise digital opportunity?

It may be that you need to change your business model to accommodate digital change. This question looks at how to use the digital business model canvas to maximise new opportunities.

A woman and a child walk along a wall with yellow flowers in the foreground
Image courtesy of Visit York ©
Blue dragon performer during a Chinese festival
Level 1

In this resource you will explore the use of the digital business model canvas to help prioritise where your organisation may benefit most from digital change. The digital business model canvas offers a focussed approach to visualising what digital innovation in your organisation might look like.


Level 11. Beginners
You're starting from scratch, or you need a digital skills and knowledge refresh. You're time poor and need a quick fix.

Level 22. Development
You've mastered the basics and now you want to fine tune your digital skills and knowledge. You're looking for new ideas and inspiration to achieve what you want to achieve.

Level 33. Advanced
You know what you're doing digitally but you want to do it better. You're keen to test and experiment and take your heritage organisation to the next level.

Digital Heritage Hub is managed by Arts Marketing Association (AMA) in partnership with The Heritage Digital Consortium and The University of Leeds. It has received Department for Digital, Culture, Media and Sport (DCMS) and National Lottery funding, distributed by The Heritage Fund as part of their Digital Skills for Heritage initiative. Digital Heritage Hub is free and answers small to medium sized heritage organisations most pressing and frequently asked digital questions.

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Heritage Digital
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