Developing a digital strategy is an ongoing process and heritage organisations should strive to identify and implement improvements that will deliver continuous value. However, implementing a quick wins strategy will enable your organisation to achieve immediate results whilst setting the foundations for long-term digital transformation. This resource offers some ‘top tips’ on simple ways to get started.
59. What are the ‘quick wins’ in a digital strategy?
You don’t have to start big with your digital transformation. As you take your first steps into developing your digital strategy, you can achieve quick wins in marketing areas such as data analytics, website design, SEO and social media marketing that deliver maximum impact with minimum resources.