23. How do I achieve my online sales and visitor targets? 

Understanding the different types of eCommerce products available to heritage organisations will help you identify ways of achieving your online sales and visitor targets. These resources consider the main eCommerce platforms, how to attract visitors, and operational considerations.

Two women take a selfie in front of a church organ
Photo by Ross Sneddon on Unsplash

Digital Heritage Hub is managed by Arts Marketing Association (AMA) in partnership with The Heritage Digital Consortium and The University of Leeds. It has received Department for Digital, Culture, Media and Sport (DCMS) and National Lottery funding, distributed by The Heritage Fund as part of their Digital Skills for Heritage initiative. Digital Heritage Hub is free and answers small to medium sized heritage organisations most pressing and frequently asked digital questions.

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