In this webinar recording Kevin Gosling from the Collections Trust will help you think about how your online collection can help tell your heritage organisation’s story. Kevin provides ideas on how to brainstorm stories that might be told about your collections; provides an understanding of how to test potential ideas with target audiences and how to sharpen up your writing for online readers. This resource will help you identify, test and refine stories from your online collection to help you develop digital content that engages with your digital audiences.
In this webinar recording, Kevin Gosling from the Collections Trust looks at the many different ways you might present your stories online to help you decide which approaches would be best for your project. He provides ideas on the various formats you might consider for presenting collections online, including the pros and cons of different approaches and highlighting some of the accessibility pitfalls to avoid.
Established over 25 years ago, the Princess Royal Class Locomotive Trust (PRCLT) care for some of the most prized cultural assets of the glory days of steam rail travel as operators of West Shed Museum in Swanwick, Derbyshire. In this case study Oliver Edwards reflects on how this small heritage organisation has improved digital engagement with its small objects online collection to help the organisation tell its story.
Levels
1. Beginners
You're starting from scratch, or you need a digital skills and knowledge refresh. You're time poor and need a quick fix.
2. Development
You've mastered the basics and now you want to fine tune your digital skills and knowledge. You're looking for new ideas and inspiration to achieve what you want to achieve.
3. Advanced
You know what you're doing digitally but you want to do it better. You're keen to test and experiment and take your heritage organisation to the next level.