44. How do I measure the success of my digital content?

With so much content to share, it's important to know who you're reaching when you share your images, videos and resources online. What's working well for you, what content are people enjoying and how are they engaging with it? We'll introduce a suite of tools you can use to track just that.

Image of a dry stone wall completed in a herringbone pattern.
Photo by Mike Erskine on Unsplash.

Digital Heritage Hub is managed by Arts Marketing Association (AMA) in partnership with The Heritage Digital Consortium and The University of Leeds. It has received Department for Digital, Culture, Media and Sport (DCMS) and National Lottery funding, distributed by The Heritage Fund as part of their Digital Skills for Heritage initiative. Digital Heritage Hub is free and answers small to medium sized heritage organisations most pressing and frequently asked digital questions.

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