DASH survey

DASH survey

The Digital Attitudes and Skills for Heritage (DASH) survey breaks digital down into a series of simple questions that cover a range of key areas. It paints a clear picture of the digital skills across heritage organisations looking at the attitudes and motivations people have towards using digital.

The first DASH survey 2020 was completed by 4,120 staff, trustees and volunteers working at 281 heritage organisations across the UK and the second DASH survey in 2021 had responses from 4,514 individuals from 323 organisations.

The DASH survey reports offer vital insight into how heritage leaders can support their staff, trustees and volunteers, and offers a unique insight into how the UK heritage sector’s use of digital has evolved during the pandemic.

Digital Heritage Hub is managed by Arts Marketing Association (AMA) in partnership with The Heritage Digital Consortium and The University of Leeds. It has received Department for Digital, Culture, Media and Sport (DCMS) and National Lottery funding, distributed by The Heritage Fund as part of their Digital Skills for Heritage initiative. Digital Heritage Hub is free and answers small to medium sized heritage organisations most pressing and frequently asked digital questions.