Digital Heritage Hub Search

With so much content to share, it’s important to know who you’re reaching when you share your images, videos and resources online. What’s working well for you, what content are people enjoying and how are they engaging with it? We’ll introduce a suite of tools you can use to track just that.

With so much content to share, it’s important to know who you’re reaching when you share your images, videos and resources online. What’s working well for you, what content are people enjoying and how are they engaging with it? In this resource by UpSkill Digital, we introduce a suite of tools you can use to track just that.

Sarah Shaw, Programme Manager at the Heritage Alliance, shares top tips on getting the most from your digital content on social media. Packed full of examples and tools, this video focuses on four key areas for successfully sharing your content on social media: digital content planning, keeping it legal, social media trends and raising your profile.

Ensuring your content reflects the diverse and inclusive aims of your heritage organisation is important. This resource provides a step-by-step guide to creating diverse and inclusive content across your digital platforms, including your website. It also explores the difference between diversity and inclusion and how best to address these issues through your digital content.

In this video, we explore the benefits of content management systems for heritage organisations and offer tips on how to choose the right one for them.

In this resource, Laura Stanley outlines the most important steps heritage organisations can take to build and implement their own digital content strategy, from conducting research to setting their goals

Content creation can be costly, whether you’re generating it internally or using external partners.  In this resource Laura Stanley looks at the ways small to medium-sized heritage organisations can budget for creating content and outline the costs of sharing it with your audience.

In this article, we look at the digital basics for content creation and development, exploring the importance of an attractive website, thoughtful content, and post-publication marketing.

People come to websites looking to complete a task — whether that’s to plan a visit or to learn something about your heritage organisation. In many cases it’s the first experience someone will have of your organisation. In this webinar recording, Nicky Hand covers important principles and practical tips for managing a website and making it user-friendly for online visitors.

In this resource, Katie Parry from digital agency and arts sector specialists, Supercool, provides a selection of practical actions to help you make your digital engagement activities better for the environment. Katie provides tips and suggestions that will help you make your organisation’s website, social media channels, emails and computers more sustainable.

Telling your organisation’s story is the key to engaging and reaching audiences and for heritage organisations that don’t have a collection this can be a challenge. In this video, Janet Alderman explains what makes a good story and why telling your organisation’s stories can help engage with audiences. Janet looks at how to identify stories within your organisation, different types of storytelling and how to put a good story together, including tips on publishing your stories across your digital channels.

Digital engagement gives heritage organisations the opportunity to bring their subject matter to life with audio, video, and images. What’s more, the tools for doing this work are cheaper and more accessible than they ever have been. In this webinar recording, Katie Connolly looks at the considerations and formatting for creating effective short form multimedia, and which equipment is worth investing in to improve the quality of your output.

In this webinar recording, Paul Blundell explains the role and function of a content management system (CMS). He outlines the pros and cons of Squarespace, Wix and WordPress to help you make an informed decision as to the type of CMS that will help you build a website to meet your organisation’s aims and objectives. It will help you decide how much of your organisation’s website you can build yourself and at what point you might need support from a web developer.

In this video, Paul Blundell looks at the different types of plugins and extensions that you can add to your WordPress website to help expand its functionality including: custom posts and fields; tagging and content grids; event calendar and bookings; eCommerce and membership; and search.

Accessible websites are an essential part of building an inclusive reputation and a valuable addition in supporting the profile of your organisation. They are a critical tool in attracting and retaining visitors and audiences. In this video Matt Dean will raise your awareness and understanding of inclusive website design. Explain how legislation is an important factor in building awareness and what practical support can be given at all levels.

James Coleman from digital agency and arts sector specialists, Supercool, takes you through the basics of website ‘user experience’ and ‘navigation’. Looking at specific examples, James will explain what these terms mean and give you the tools to interrogate your own website and make improvements.

Katie Parry from digital agency and arts sector specialists, Supercool, gives practical tips on creating digital content that’s sustainable to help you keep your website energy-efficient.  In this resource, Katie looks at visual content, accessibility, usability and SEO, calls to action, and content strategy and planning. This resource was first published on the Supercool blog.

Katie Parry from digital agency and arts sector specialists, Supercool, gives practical tips to help you reduce your website’s energy consumption.  In this resource, Katie looks at the impact coding and hosting can have on your website’s carbon footprint and what you can do to reduce this impact. This resource was first published on the Supercool blog.

Katie Parry from digital agency and arts sector specialists, Supercool, gives practical tips to help you reduce your website’s energy consumption through your website design. She looks at custom fonts, visual content and user-journeys. This resource was first published on the Supercool blog.

Identifying your audience journeys will give you important information to be able to upgrade or build a new website. It will also help with your digital marketing strategy. In this practical guide Paul Blundell takes you through a sequence of steps to build a clear picture of your audiences.