Digital heritage fundraising

Digital heritage fundraising

This is a free online resource collection for heritage professionals that brings the collective intelligence of the sector together in one place, by you, for you.

Image courtesy of British Ceramics Biennial 2019 © Jenny Harper

Resources

Digital fundraising ― getting started
Image by Austin Distel on Unsplash.
Webinars and films

Digital fundraising ― getting started

How online events had a positive impact on audience engagement and donations for a small heritage organisation
The reconstituted cutaway view of the first Rose, by William Dudley, incorporating material by Jon Greenfield and C. Walter Hodges, taken from the guidebook, ‘The Rose, Bankside’s first theatre 1587’. Image courtesy of The Rose Theatre Trust.
Case studies

How online events had a positive impact on audience engagement and donations for a small heritage organisation

Using data to inform your fundraising
Photo by Carlos Muza on Unsplash.
Webinars and films

Using data to inform your fundraising

Telling your story effectively — the Case for Support
Photo by Clem Onojeghuo on Unsplash.
Webinars and films

Telling your story effectively — the Case for Support

Post-its on a whiteboard for planning.
Photo by Startae Team on Unsplash.
Webinars and films

Effective fundraising strategy

Open laptop with user looking at screen.
Photo by Austin Distel on Unsplash.
Webinars and films

Creating online content for fundraising

Two people in an office space looking at a laptop.
Photo by NESA by Makers on Unsplash.
Webinars and films

Digital skills for fundraising

eCommerce: Getting started
Image by Negative Space courtesy of Pexels.
Webinars and films

eCommerce: Getting started

The Digital Heritage Lab is a project managed by the Arts Marketing Association (AMA) in partnership with Arts Fundraising & Philanthropy, One Further and the Collections Trust and funded by The National Lottery Heritage Fund as part of the Digital Skills for Heritage initiative. It is a free programme for small and medium sized heritage organisations seeking to develop their digital capabilities and capacity.