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How to…make sure your website is user friendly

This comprehensive guide by Lars Lofgren for Quicksprout covers eight best practices to make your website as user-friendly and accessible as possible.


Published: 2021 | Resource type: Guide/tools

Post It notes showing a potential website layout

Websites: have you mapped your customer journey?

Freshworks CRM take us through a step-by-step guide to mapping customer journeys on your website.


Published: 2021 | Resource type: Guide/tools

Man with headset using laptop

How to write great web copy

Writing for web is very different to writing brochure copy but we often see the same words and techniques used for both. Katie Parry from digital agency and arts sector specialists, Supercool explains why web copy is important and get down to the nitty-gritty of making it work.


Published: 2021 | Resource type: Guide/tools

Websites – mind your language

Katie Parry from digital agency and arts sector specialists, Supercool, explains the importance of making sure that the language you use on your website is inclusive.


Published: 2021 | Resource type: Article

How to create an effective website project plan

Nancy Harnett from the project management platform, Teamwork helps us navigate the key stages to create an effective website project plan.


Published: 2021 | Resource type: Guide/tools

Two young children ineractting with digital content on a large touch screen.

Creating digital content for children and families

Covid-19 has made creating digital content become crucial to reach and engage family audiences. This handy guide by Kids in Museums is packed with advice, tips and links to further resources to plan and create digital content that works for a family audience.


Published: 2021 | Resource type: Guide/tools

Advanced Google Analytics

Learn about advanced Google Analytics features including data collection, processing and configuration, and more complex analysis and marketing tools.


Published: 2020 | Resource type: Guide/tools

Two sets of hands both holding tablets showing data graphs

Google Analytics for beginners

You’ll find lots of guides and other resources on Google Analytics all across the web. But the best place to start is Google’s own Google Analytics Academy. Everything is free and you can learn at your own pace and level.


Published: 2020 | Resource type: Guide/tools

Meeting taking place

Webinar: Improve Your Website – Top Ten Tips

HdK Associates explore how to improve your website with a range of tips and tools. With: Hans de Kretser, Director; Raffaele Malanga, Creative Director; Nick Hart, Project Manager and Sebastian Cater, Head of UK Theatre & Workforce Development.


Published: 2020 | Resource type: Article

Digital Lab. Devon Smith. Free (Google Tools)for Digital Marketing

Devon Smith, co-founder of Measure Creative and Mentor at AMA Digital Lab guides us through the free Google tools available for digital marketing.


Published: 2020 | Resource type: Article

A beginner’s guide to Search Engine Optimisation (SEO) in the arts

Search Engine Optimisation expert Manuela Rotstein takes you through the basic steps to improve your website’s ranking and boost visits to your site.


Published: 2019 | Resource type: Guide/tools

Making your website accessible to all: Artswork

Artswork, a national youth arts development agency and Atelier the Southampton-based website and digital marketing agency take us through an accessibility audit and subsequent actions.


Published: 2019 | Resource type: Guide/tools

an illustration of a computer circled by an eye, an ear, a hand with finger touch a symbol for sound and an outline of a head with the brain in green.

Improving the accessibility of your website

This handy guide from Supercool shows that you don’t need big budgets and huge resources to make significant improvements to the accessibility of your website. It’s full of links to free resources, handy tips and quick wins to make your website more inclusive. It includes sections on: creating an access culture getting started language images ... Read more


Published: 2019 | Resource type: Guide/tools