This report was commissioned by Arts Council England and the Turning Point Network to assist members of the network to review and strengthen their own business models. The primary focus of the report is on what these organisations could (and need) to change – rather than what is working well. The report offers several change recommendations ... Read more

An insight into how The Natural History Museum aims to create life-long relationships with its visitors which rely on them being connected with all aspects of the Museum’s work.  For an organisation that has 40 different logos and a complex structure, this is no easy task, and this case study shows you how it can ... Read more

Why do some festivals thrive, while others fail? Knowing what is likely to go wrong is a good first step to avoiding problems and creating a sustainable organisation. This study looks at a lifecycle model of organisational development and applies it to Buxton Festival, to see if the forecasts used in the commercial sector can ... Read more

The Kent Museums Youth Forum investigated whether young people across Kent were interested in the issues of sustainability and if so whether museums could play a role in addressing these issues. The project also set out to demonstrate how Youth Forums can be developed and how they can help to shape and develop museum policies. Two types of ... Read more

A ‘social marketing’ approach uses non-traditional methods of marketing based on understanding culturally diverse communities. This guide focuses on three key elements of this type of audience development: research (making use of publicly available information); tools/methodologies (use of print, direct mail and PR/media); and sustainability (long-term relationships and partnerships).

This useful tool provides an income spectrum that will help you understand the expectations and requirements that different income streams will have on your organisation. It will help you focus on the different approaches needed for funders, clients and customers. It was developed by the NCVO to help voluntary and community organisations to develop and implement a sustainable income ... Read more

Developed by the NCVO as part of its Sustainable Funding Project, this resource provides five tools each designed to achieve a specific aim and set of objectives. The five tools are: deciding who should fundraise; applying to grant-making trusts and foundations; raffles and lotteries; running charitable events and hiring a fundraising consultant. It also includes ... Read more

This useful income exploration tool will help you review your current income; identify new and potential income streams; and explore the impact that different income sources will have on your organisation and beneficiaries. It has been developed by the NCVO to help voluntary and community organisations to develop and implement a sustainable income strategy.

This useful income spectrum tool will help you understand your income options and make stronger funding decisions for your organisation. It will help you identify the different income streams what will fit with your organisational needs. It looks at the four main streams of income: gifts, grants, contracts and open market. It has been developed by the ... Read more

The Sustainable Sun tool combines six key aspects – the sun “rays” –  that contribute to financial sustainability and places them alongside a journey of ten steps that can help organisations to systematically increase their financial sustainability. It can help you work out where you doing well with financial sustainability and where you need to ... Read more

A sample toolkit from the AMA’s Future Proof Museums programme designed to help museums explore how they will change, adapt, influence and remain relevant in an ever-changing world.

Champion environmental sustainability with tips on everything from defining your objectives to audience profiling, measurement, evaluation and messaging.

Julie’s Bicycle have released the Creative Climate Census, the longest-running research which captures the attitudes, values and actions of cultural leaders in response to climate change and environmental sustainability and their impact on business planning and decision-making.

This Creative and Cultural Skills report addresses skills gaps and shortages in the creative and cultural industries

Christina Hill, Senior Consultant, TRG Arts looks at the challenges to leading change.

Julie’s Bicycle has been working in partnership with Arts Council England since 2012 to inspire environmental action across the arts and culture sector, with a focus on long-term funding partners, the National Portfolio Organisations. This report celebrates the successes of arts and cultural organisations in acting on national and international climate targets.

This webinar is for people working on marketing and communications, green team leads, and anyone interested in an introduction to this topic. Julie’s Bicycle ‘s Project Manager, Chiara Badiali, is joined by Matthew Otty, Marketing Assistant at the Royal Albert Hall who shared their learning with participants on successfully engaging team members in a large arts ... Read more

This guide is designed to help museums support youth climate activism and collaborate with young people on events, exhibitions and debates. It was produced by Kids in Museums in partnership with Climate Museum UK, the Happy Museum Project and Julie’s Bicycle.

Artsadmin believes that  artists and arts organisations have an important role to play in exploring, communicating and taking practical action against issues around climate change and the environment. Find out more about their approach in this blog written by Grace McDonagh (Marketing Assistant) with green marketing ideas by Grace, Alex Turton (Marketing Officer), Katie Haines ... Read more