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Using SMS to communicate with audiences

The Men’s Store opened in central Glasgow in 2004. It was one of the first salons in Glasgow to offer male only grooming. This article from outside the arts offers a few tips on the practicalities of using SMS to communicate with customers. Store Manager Matt Jameson shares what has worked, what hasn’t and what ... Read more

Published: 2013 | Resource type: article

Txtm8 – the effective use of SMS

An introduction to text message marketing using, as a case study, the Txtm8 project.

Published: 2002 | Resource type: Guide/tools